Cookie Policy
Last updated: 27 April 2026
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently and to provide information to website owners.
How We Use Cookies
Local Trades Direct uses cookies for the following purposes:
Strictly Necessary Cookies
These cookies are essential for the website to function. They cannot be switched off.
| Cookie Name | Purpose | Duration |
|---|---|---|
| wordpress_logged_in_* | Keeps you logged in to your tradesperson account | Session / 14 days if "Remember Me" selected |
| wordpress_sec_* | Security cookie for WordPress admin | Session |
| wp-settings-* | Stores UI preferences for WordPress | 1 year |
Functional Cookies
These cookies enable enhanced functionality and personalisation. Disabling them may affect some features.
| Cookie Name | Purpose | Duration |
|---|---|---|
| ltd_session | Remembers your postcode search for the current session | Session |
Analytics Cookies
Where enabled, we may use analytics and session-insight tools to understand how visitors use the site, which pages generate enquiries, and how the experience can be improved. These tools can involve cookies or similar browser storage, and may collect technical, usage, and approximate location information from your device or browser.
We may also store first-touch attribution context, such as landing page, current page, referrer host, and UTM campaign tags, so that enquiries can be linked back to the page journey that generated them. This is designed to support lead reporting without turning raw IP addresses into our main long-term attribution dataset.
Tools in this category may include Google Analytics 4 and Microsoft Clarity where they are enabled. At the time this page was generated, the non-essential tools currently enabled in site settings are: none.
Search Console and Bing site-verification tags may also be present on the site, but those verification tags are ownership and webmaster controls rather than analytics cookies in themselves.
If we use Google Analytics, you can opt out using the Google Analytics Opt-out Browser Add-on.
Managing Your Cookies
You can control and manage cookies through your browser settings. Instructions for the most common browsers:
Please be aware that disabling cookies may affect the functionality of this and many other websites.
Changes to This Policy
We may update this Cookie Policy from time to time. The date at the top of this page reflects the most recent revision.
Contact
If you have questions about our use of cookies, please contact us at hello@localtradesdirect.co.uk.